Hari Mari Flip Flops are uniquely crafted to ensure comfort, durability, and LOVEability. The Dallas-based flip-flop company has used new materials and designs to turn the popular beach sandal into a more comfortable and higher-end footwear option.
- Memory Foam Toe™ does away with painful break-in periods. This memory foam is found in the toe of the sandal and is made with the same memory foam used in popular mattresses.
- Water & Boat Friendly Hari Mari's carbon-free, 100% rubber outsoles are non- marking, boat-safe, and help gripping in wet surfaces.
- Exceptional Quality & Durability Premium textiles & materials ensure they stand up to wear. Toe straps are all one piece which virtually eliminates blowouts. Sandals are also made with a mold so sizing is always consistent. A 2-year warranty exists, but to this day no one has had to use the warranty.
- Colorful - Say Goodbye to Bland. Made with an array of colorful straps, foot beds & their signature mid-sole stripes, these flip flops set themselves apart from the bland sea of black & brown footwear, while also capturing a classic look & feel
- Responsibly Made - Dedicated to making a great flip flop in a responsible way, Hari Mari’s are constructed from high-grade rubber & foam so they can be repurposed and enjoy a long & productive life after serving your feet.
- Reduce Environmental Impact - In an effort to reduce environmental impact, the company uses sustainably-grown textiles and renewable materials where possible in making its flip flops, including natural hemp fibers and harvested rubber.
- Flip Flops Fighting Cancer - Hari Mari shoes donates 1 percent of every purchase to Flops Fighting Cancer.
- Dunes - First all-rubber, water-friendly offering, called 'Dunes.' Featuring grooved foot beds, quick-dry nylon straps, boat-safe outsoles, and the patent-pending Memory Foam Toe, 'Dunes' caters to a growing contingent of water sport enthusiasts, boaters and beach-goers seeking sandals that stand up to wet environments, without sacrificing color or comfort. Also the size is printed at the bottom to prevent a mix up when sandals are tossed around on the boat.
- Fields - First all-leather flip flop collection. It’s their thinnest, most flexible and lightweight flip-flop, but at the same time, it’s highly durable. As long as these sandals are given time to dry out it's okay if they get wet.
- Scouts - Soft nubuck leather insoles, cushy thick EVA midsoles with jersey and memory foam-lined straps.
Sandals are offered in whole sizes. When choosing a size it's recommended that women who typically wear a half size go up to the next whole size and men who wear a half size go down to the next whole size.
Think beyond the ordinary flip-flop. That's been the mission of Lila and Jeremy Stewart who co-founded Hari Mari.
The Dallas-based flip-flop company has used new materials and designs to turn the popular beach sandal into a more comfortable and higher-end footwear option. And they try to do some good, too. Lila and Jeremy collect and recycle old flip-flops of any brand and donate 1 percent of every purchase to Flops Fighting Cancer, which goes to Cook Children's Medical Center in Fort Worth.
Before starting Hari Mari in 2012, the couple lived for three years in Jakarta, Indonesia. Jeremy produced a documentary on malnutrition and Lila worked with children living in orphanages. When they returned to Dallas, where they both grew up, they didn't know what to do next. When shopping for flip-flops and discovering bland inventory, they found an idea — creating a new and improved flip-flop. The startup's name comes from Hari, which means "of the sun" in Indonesian, and Mari, which means "of the sea" in Latin. Hari Mari flip-flops, which range from $45 to $75, are sold at IslandersOutfitter.com.
Lila and Jeremy are avid flip-flop wearers. They know the market for flip-flops is large and ever-growing, especially as America trends toward more casual wear. They want to make sure they're bringing something that's unique and different to the table.
They saw a lot of brands doing a lot of great things, but mostly they were doing the same iterations of brown and black flip-flops. They saw the opportunity to add a pop of color and also make them more comfortable.
Since Jeremy's background was advertising and marketing they did a bunch of focus groups when they first started — and out of those focus groups, they found some pretty good insights. Chief among them was that people who like flip-flops or buy them regularly complain about this little piece between their toes, and people who don't buy flip-flops and hate them complain about this little piece between their toes. And so we said, "How about we do something about that little piece?" And really that became our first point of differentiation.
As for the socially conscious part of their brand, that all goes back to their time spent in Indonesia. Seeing what we saw, it would be really difficult to get back into corporate America without doing something that gave back in some capacity.
Had they not spent time in Indonesia, Lila doesn't think they would have come up with their flip-flop recycling program either. There isn't recycling over there. There isn't really a formal trash system. For her seeing such a beautiful country be littered, literally just covered in trash, was really upsetting.
At some point Hari Mari wants to go into closed-toe footwear, but they're cognizant that they have to get really good at one thing first before they start spreading themselves too thin. ... If Hari Mari can be known for making a good-quality, premium flip-flop first and foremost, then they think they can do pretty much anything they want after that. So far the men's top seller is the blue and orange Scout sandal and the women's top seller is the mint Scout sandal. This will likely change as new colors and styles are released.
About the Owners - as of 2017
Lila and Jeremy Stewart
Age: Lila is in her mid-thirties, Jeremy is in his late twenties
Hometown: Lila grew up in the Park Cities, and Jeremy grew up in Preston Hollow. The family lives in Dallas.
Education: She majored in history at the University of Arizona, and he majored in communications at Vanderbilt University
Family: Daughter Aiden and son Callan, both under the age of 5